Ideas2Market Program

Turning a smart idea into a rewarding business

The Ideas2Market program consists of two distinct face-to-face workshops (intro and masterclass) and online webinars to cater for those who are looking to start a business or progress an invention, as well as existing businesses that are looking to grow, improve and foster sustainability. These workshops are delivered by the AIC's experienced facilitators and include a range of guest speakers including patent attorneys and real-life business case studies.

Find out more about the program!

In 2010 and again in 2012, the AIC commissioned an independent report which quantified Ideas2Market's value to the Queensland economy. The full report can be viewed here.



Ideas2Market Introductory Workshop: Taking an innovative idea to market

This one-day workshop is a comprehensive introduction to starting a business and taking an idea to market. It is designed for those who would like to start a business, novice inventors, or those with early-stage business ideas.

Topics include, but are not limited to: determining feasibility of your idea, business planning , protecting your intellectual property, marketing strategies, accessing funding and government grants, commercialisation pathways and more.

This workshop runs from 9am - 5pm, and costs $110 per person (incl. GST) which covers catering on the day and all course materials. To register for any of these workshops, please visit our events page or sign up for our magazine to be informed of the next one in your region.

 


Ideas2Market Masterclass Workshop: Strategically growing your business

The Ideas2Market Masterclass workshop is designed for existing businesses that are looking to grow, improve and foster sustainability.

Topics include, but are not limited to: Building and validating your business model, managing the right team, brand strategy and marketing techniques for entering new markets, innovation and new product development strategies, strategic IP management, exporting and more. 

This workshop runs from 9am - 5pm, and costs $110 per person (incl. GST) which covers catering on the day and all course materials.

To hear about upcoming workshops, sign up to our newsletter. To view an example of the Ideas2Market Masterclass brochure and program, please click here.


Ideas2Market Supporters:

The 2013-15 Ideas2Market program are proudly supported by the Queensland Government

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Testimonials

“Great information and case studies that reinforce the information in an easy to understand context”

Barry Hildebrandt, Ezy-As ABC Pty Ltd