Ideas2Market
Turning a smart idea into a rewarding business
Since 2005, the Ideas2Market small business program has assisted more than 1,000 entrepreneurs and small business owners to take their ideas to market. An initiative of the Queensland Government’s Department of Tourism, Regional Development and Industry, the Ideas2Market small business program is delivered by the AIC to provide innovators and small-to-medium-enterprises (SMEs) with information and skills to improve their competitive advantage.
The Ideas2Market program consists of two distinct workshops to cater for those who are looking to start a business or progress an invention, as well as existing businesses that are looking to grow, improve and foster sustainability. These workshops are delivered by the AIC's experienced facilitators and include a range of guest speakers including patent attorneys and real-life business case studies.
To view the
Ideas2Market Introductory brochure please click here.
Ideas2Market Master Class brochure please click here.
For more information on an Ideas2Market workshop near you, please view the event calendar, or contact the Education and Events Coordinator on 07 3853 5292 or ideas2market@ausicom.com
Ideas2Market Introductory Workshop:
Taking an Innovative Idea to Market
This one-day workshop is a comprehensive introduction to starting a business and taking an idea to market. It is designed for those who would like to start a business, novice inventors, or those with early-stage business ideas.
Topics include, but are not limited to: determining feasibility, business planning, intellectual property, market research and entry strategies for start-ups, accessing funding, government grants and commercialisation pathways.
This workshop runs from 8.30am - 5pm, and costs $110 per person (incl. GST) which covers catering on the day and all course materials.
Ideas2Market Introductory brochure please click here.
Ideas2Market Master Class Workshop:
Strategic Innovation for a Growing Business
This one-day master-class is designed for existing business owners who wish to take their company to the next level, businesses considering export and past Ideas2Market participants.
Topics include, but are not limited to: preparing for growth, building the brand, business model innovation, new product development, strategic management of intellectual property assets, exporting, and funding for growth.
This workshop runs from 8.30am - 5pm, and costs $110 per person (incl. GST) which covers catering on the day and all course materials.
For more information on an Ideas2Market workshop near you, please contact the Education and Events Coordinator on 07 3853 5292 or ideas2market@ausicom.com
Ideas2Market Master Class brochure please click here.
The Commercialisation Pathway – an online guide
The process of taking an idea to market involves a number of key steps that need to be undertaken in order to progress along the commercialisation pathway. This website segments the commercialisation process into fours stages that you need to consider.
Not sure which stage you are at? Click on the links below to view a range of questions that will determine where you are up to in the process of taking your idea to market:
